How come in the Jordan era they had better TV ratings then now?

Why is it that right now the NBA finals TV rating is not even close to the Jordan era? Isn't the NBA getting more popular and well know, so should there be more viewers?

There are two reasons that I could think of:

1. Jordan was immensely popular
2. More people are watching the games online?

[QUOTE=BlueCrayon]There are two reasons that I could think of:

1. Jordan was immensely popular
2. [B]More people are watching the games online?[/B][/QUOTE]


yea i think that's probably the reason

[QUOTE=BlueCrayon]There are two reasons that I could think of:

1. Jordan was immensely popular
2. [B]More people are watching the games online?[/B][/QUOTE]

thiiiiiiiiiiiiiiiiiis

[QUOTE=Derivative]yea i think that's probably the reason[/QUOTE]


Why would you watch it online when it's on national TV??

:confusedshrug:

It's just not the online watching. With Jordan you got highlights every single night and he always brought his A Game. The NBA lost a LOT of popularity the year after Jordan retired, and it was a strike season as well. It hasn't recovered to those levels yet.

Because there are so many more entertainment options on tv these days.

[QUOTE=konex]Because there are so many more entertainment options on tv these days.[/QUOTE]

This. More channels = fewer viewers for even major sports events.

Music was a LOT better back then, though. There were still real rock bands
[IMG]http://soundcheck.ocregister.com/files/2011/09/guns-n-roses-la-banda.jpg[/IMG]

:bowdown: :bowdown: :pimp:

Michael Jordan brought in so many fans who wouldn't have been fans of the sport. I can't tell you how many guys lost interest in basketball after Jordan retired. The NBA was entering the "hip-hop" era at the time, and many old school fans didn't care for the attitude and dress that was perpetuating through-out the league...add in the high schoolers coming in, and the NBA lost that "professional" appeal.

[QUOTE]How come in the Jordan era they had better TV ratings then now?[/QUOTE]

Because no Player has come into the League who's as good as Jordan yet. Even casual fans notice the difference between MJ and every other Player.

less channels

Mainly technology(internet/iphone) - there are a thousand more ways to watch/follow sports now. A million more other things to do as well.

The best example is the superior TV ratings from 99-04, yet I don't think anyone's going to argue the NBA is less popular today then it was then.

too many things to do today. remember back in Jordan's days that

1. there was no REALITY TV. no Jersey Shore or the Kardashians to watch
2. INTERNET was almost non-existent (universities were the early adopters. but homes were still internet-free)
3. less channels
4. casual fans tuned in to watch Jordan. even those who've never been a basketball fan.

Jordan never flopped and Jordan never disappointed NEVER!