Originally Posted by JerebkoTaylor
2 billion is absolutely not even remotely realistic. Thats on the verge of asinine. The most watched finals game EVER in america is at about 35 million. Thats about 10 % of the american population with a lot of them probably not even caring about the game but watching maybe because it was MJs last game etc.
2016 had a peak of 31 million and that was a game 7 on a historic comeback.
Generelly though finals game average around 20 throughout a series.
anyway, if where the sport calls its home is peaking at 8-10%(some probably not even fans just watching for the sake of it) viewership in the most important games how are you gonna expect it to attract 25 % (based on 2 billion and a ww pop of 8.5) of the worlds population within a 10 year time frame. That would make it hands down the most followed league in the world. To put it in perspective, the PL has an estimateed following of 1 billion people. I pretty sure the NBA today doesnt even have a ww following of more than 200-300 million people and thats being very, very generous.
But ifyou are right, Adam Silver would be declared GOD within the marketing business.
Fair enough, you got me there.
In the end, the overall point still stands. Globally, nba is way bigger than nfl in popularity. Go to random 100 players in China or India or Australia or Russia or Venezuela and ask them who is Tom Brady, JJ Watt, Jerry Rice or Lawrence Taylor.. 99% of people will have zero idea. Now ask those same people who is LeBron James, Kobe Bryant, Kevin Durant, or even Michael Jordan.. Many of them will probably know who they are. Nba is just much more global, and it's not even close. I'm off on the numbers, but not the overall idea/point behind it.