i'm wondering how much this "new nets" campaign is affecting the minds of fans. from stuff that NI has reported over the last few months, it sounds like brooklyn natives are going to become a real strong fanbase. in terms of the average sports fan, i still get the feeling that they're barely paying any attention. and that the knicks are somehow thought to be the biggest threat to the heat going forward... something which i have a very hard time seeing.
hope you don't mind too much about this: