Jordan brand should sponsor NBA (instead of adidas)
Subject pretty much says it all.
I know years ago Jordan lamented at Bulls owner Reinsdorf about how underpaid he was for what he providing for the Bulls, the NBA, and the game of basketball overall to the world.
I figure what better way for Jordan for getting something back by allowing his brand to be the NBA's sponsor.
It sure beats the overly prominent 3 stripes I find annoying. Adidas is too euro and too soccer.
Nothing is more American basketball than Jordan brand.
While they are at it, let Derrick Rose be part of Jordan brand team and let him have his own shoe.