Well it should look horrible at this point. Instead of working on the live 10 engine which was a solid base, and one of the biggest leaps from 09 to 10, they decide to redo everything and have a completley differnt game for 2011, and it clearly didn't pay off.
The Important part is they have to release a game, and build up from it. 2k's nba game is a heavyweight just like Ea's Nhl, and it's impossible to expect to compete in one year, it has to be a long term project in which they build up a base rather than just restarting everytime their game doesn't sell as much as 2k.
Madden would be a much better game if it actually had competion, it's blatently clearly that the team has gotten complacent.
I think what that poster should have said, is simply that Ea has dominated NHL games to the point where 2k discontinued the franchise because of lack of sales, similar to what 2k Basketball did to nba elite in 11/12.