He's proven to be even better than the unreal hype and plays the game "the right way". Little surprise everybody loves him.
As far as his game goes, c'mon, he's already one of the most exciting open court players to ever play this game. He's unreal in transition/fastbreak situations. His halfcourt game, I agree, isn't as exciting as some other perimeter players in the league but it's not like he's Karl Malone either. LeBron still breaks down his man off the dribble w/ the best of 'em and his ability to finish is 2nd to nobody.