The Dallas Mavericks announced today they have signed HDNet as a sponsor for the team’s practice jerseys.  HDNet logo placement will also be on Mavericks coaching staff apparel worn at team practices.

HDNet is the ground-breaking independent network with unique and provocative content that appeals to men of all ages.  HDNet delivers more hours per week of award-winning, original, true high definition programming than any other television network.

“The Mavs and HDNet have been long time partners and we are excited to expand our relationship,” said Mavericks Owner Mark Cuban.

As part of the agreement, the HDNet logo will be featured throughout the Mavericks practice court.

Co-founded by Mark Cuban and Phillip Garvin, HDNet operates two 24/7 all high-definition channels (HDNet and HDNet Movies).  HDNet was launched on Sept. 6, 2001 and is now headquartered in Dallas and Denver.  The networks are available in the U.S. and Canada via 12 different cable and satellite providers.  HDNet, the reason HDTV was created.