Reuters reports:

Yao Ming sues Chinese sportswear maker

China’s NBA all-star Yao Ming has sued a Chinese sportswear maker over alleged name and image infringements, local media reported Friday.

The towering Houston Rockets center has filed a lawsuit against the company for using the label “Yao Ming Era” on its shoes without his consent, Yao’s management said.

Lu Hao claimed the sports maker also used Yao’s signature and portrait on their products while promoting them across the country.