The NBA’s current lockout has not hindered the Hornets’ push to solicit more support from area businesses and fans.
Entergy, the lone Fortune 500 company in the metro area, agreed Monday to become the Hornets’ fourth major Crescent City Champions sponsor, joining Cox Communications, 7-UP and Ochsner Health System.
Terms of the deal were not disclosed, but each Crescent City sponsorship deal is estimated to be about $1 million, sources said.
“Building strong corporate support for the Hornets in New Orleans is fundamental to our mission to keep the team in this great city and to ultimately find local ownership,’’ Hornets president Hugh Weber said.
— Report by John Reid of the New Orleans Times-Picayune.
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