The Orlando Magic have named Mark Price player development coach, President of Basketball Operations/General Manager Otis Smith officially announced today.
Price was a shooting coach with Golden State during the 2010-11 campaign. Price was also a shooting consultant with Atlanta for two seasons (2008-10) and with Memphis (2007-08).
Price appeared in 772 regular season games with Cleveland, Washington, Golden State and Orlando during his 12-year career in the NBA, averaging 15.2 ppg. and 6.7 apg., while shooting .472 from the field, .402 from three-point range and .904 from the free throw line. A four-time NBA All-Star, he was named to the All-NBA First Team in 1992-93 and earned All-NBA Third Team honors three times.
The NBA’s all-time leader in free throw percentage in the regular season (.904) and in the postseason (.944), Price led the league in free throw percentage three times during his career, finished in the top-10 in free throw shooting seven times and shot better than 90% from the foul line in seven of his 12 seasons. In 1993, he made 77 consecutive free throw attempts, which was one shy of the NBA record at the time. The Cavaliers’ all-time leader in assists (4,206), he also ranks 19th in NBA history for career three-point percentage (.402) and was a two-time winner of the NBA’s three-point shootout (1993, 1994).
Prior to joining the NBA, Price starred at Georgia Tech where he was a three-time All-American and was named First Team All-ACC three times. He was the Associated Press ACC Player of the Year in 1984-85. In addition to having his number retired in both Cleveland and at Georgia Tech, the basketball arena in his hometown of Enid, Oklahoma is named after him.
Since retiring as a player, Price has also worked as an assistant coach at his alma mater (under Bobby Cremins), served as a community coach for Duluth High School and was head coach at Whitefield Academy in Smyrn, GA. In 2006, Price opened the Mark Price Basketball Academy and Shooting Lab at the Suwanee (GA) Sports Academy.