Derrick Rose the new face of Bulls

The Chicago Sun-Times (John Jackson) reports: As the last player introduced at the United Center, Derrick Rose already is the focal point of the franchise and will be the cornerstone of the team for years to come. Expect to see him on television, to hear his voice on radio and to see his face plastered all over town before next season. ”We will most likely be more aggressive in the future in featuring him in the things we do,” Schanwald said. ”We walk a fine line in that regard because so much of the success a basketball team enjoys is related to five individuals playing as one. ”Derrick is a genuinely humble kid, which, given his athletic gifts, is a major part of his appeal and so refreshing in this day and age. He is always the first one to credit his teammates for his success. So we walk a fine line in regard to how much we put him out there. His play is so good, his skills so great and our coverage in the media so extensive that we don’t necessarily need to artificially try to hype him up.”

Pacers plan on renegotiating arena lease

The Indianapolis Star (Jeff Rabjohns) reports: NBA commissioner David Stern expressed confidence professional basketball would remain in Indianapolis but stopped short of saying he was certain it would. The Indiana Pacers have the right to renegotiate their Conseco Fieldhouse lease after this season, and plan to do so. The team has lost a reported $7 million the past two seasons, but co-owner Herb Simon told The Star at the end of January the amount is more than that… The Simons pay the cost for operating Conseco Fieldhouse, estimated at $15 million. The Capital Improvement Board pays the operating costs for Lucas Oil Stadium, which it says were $27.2 million in 2008.

Allen Iverson slowing down

The Detroit Free Press (Vince Ellis) reports: Allen Iverson is showing signs of wear (if you’re a fan) or age (if you’re a critic). One NBA scout, who requested anonymity because it’s against the code to criticize players publicly, said of Iverson: “His first step is not quite as explosive.” Also, if you watch many Pistons games — and the scout agreed — you know Iverson misses lay-ups. These aren’t the lay-ups when you’re out in the driveway messing around. In the NBA, more often than not, there is contact in the lane when you try to make a shot. Iverson used to finish through the contact or explode to the basket so fast the only thing a defender could do was foul him. These days, defenders also can keep him out of the paint a little easier than before. That’s a tell-tale sign that his legs, the base for finishing around the basket, aren’t what they were.

Shaq sentimental about possible last All-Star game

The Boston Globe (Marc J. Spears) reports: Suns center Shaquille O’Neal is sentimental about playing in tonight’s All-Star Game since he knows it could be his last. “I’m soaking it in,” O’Neal said. “I’m getting real happy about knowing it’s all about to end. I remember when I was [young], I looked at people and said I wanted to do this. When it’s all said and done, I’ll be able to say I’m in the top five in scoring, not bad, the top 10 in blocks, not bad, four different teams, not bad, hell of a player, everybody liked him, not bad. I was able to accomplish more than I wanted to accomplish.” O’Neal will be reunited with Phil Jackson and Kobe Bryant on the West team tonight. They won three titles together with the Lakers, but after several verbal battles with Bryant, O’Neal was dealt to Miami in the summer of 2004. “To us, it’s really not that big of a story,” Bryant said. “I’m not revisiting that. It wasn’t a fun time for me, so I’m not about to revisit it.”